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Privacy Policy

Welcome to the Sian Danielle (SD PMU Limited) privacy notice.


SD PMU Limited are committed to protecting your personal data and respects your privacy in accordance to data protection.


If you have any questions regarding the terms and conditions and the privacy policy then please get in contact.


Purpose of the privacy policy 


The purpose of this policy is to inform how sian Danielle limited collects, stores and processes your personal data. This includes any information provided by you over the telephone, on the website, via email, during consultations, on consent forms, through the newsletter, competitions, via social media or by purchasing any treatment or product. 


Ensure you read and fully understand the privacy policy and the terms and conditions policy. Please also ensure you are up to date with any changes and all privacy policy notices we may provide you with when giving us any personal information. 


Transfer of data outside the EEA (European Economic Area) will occur due to many of our external third parties which provide us with services having service centres or are based outside of the EEA. Meaning their processing of your personal data will involve a transfer of data outside the EEA. You are consenting to such processing or your personal data outside the EEA as you are informed of this through this policy notice.


SD PMU Limitied is the controller and responsible for your personal data (collectively referred to as ‘SD PMU’ ‘Sian Danielle’ ‘we’ ‘us’ or ‘our’ throughout this privacy policy and notice).

The DPO (data protection officer) details are below, please contact them if you have any questions in relation to this privacy policy. This includes your legal rights as a data subject under the data protection legislation.

Name of DOB: Sian Danielle Harris

Email address:

Postal Address: 50 Weeford Road, Sutton Coldfield, West Midlands, B755RG.

Contact number: 07970137003

Should you wish to report a complaint or if you feel that our company has not addressed your concern in a satisfactory manner, you may contact the information commissioner’s office (ICO),


This Privacy policy was last updated 18th October 2019. We keep the privacy policy under regular review and place updates on this web page.

Please keep us informed of any changes to your personal data. It is vital that the personal data we have about you is up to date and correct.


We strongly encourage you to read all the privacy policies and notices of every website you visit. Our website may include links to other applications, plug-ins and third party websites. By clicking on those links you may be allowing the third parties to share or collect data about you. SD PMU Limited does not control these and are not responsible for their privacy policies. 


What Data We Collect


This is explaining the data we collect from you, failure to provide this information to us can result in a cancelled contract between us and you. This is due to us needing to collect personal data by law to go forward with a contract or treatment. It is statutory to collect certain personal data prior to performing a treatment, possibly consequences of failure to provide will result in loss of appointment and refusal of treatment.

The data we collect is personal data. We collect all types of personal data. 

Identity data such as your full name, material status, title, gender and date of birth. Billing address, delivery address, email address, telephone numbers and all contact data. Health related data is required prior to receiving treatment. Bank account and card details for payment through financial data.

Technical data includes internet protocol (IP) address, your login data, time zone location and setting, browser type and version, browser plug-in type and version, platform and operation system and all other technology via devices used to enter our websites.

How you use our services, treatments, websites, social media and products via usage data. Commutation and marketing data through us and third parties, including preferences. Transaction data is taken through your history of payments, bookings, treatments and products. Username, password, feedback, surveys, competition entrees, interests, purchases in profile data. Background data about preferences, interests, family, career, qualifications, hobbies. Photographs of you and your treatment will be taken and stored as data.

All of these types of data are collected from you, and by reading and understanding this privacy policy you are consenting to this. 


The Heath related data we collect is due to us providing treatments on the skin and body, permanent make up. Your health data is requested prior to treatment, which is retained in our records. The health and medical information collected is not shared with anyone unless permitted to do so under the data protection legislation. 


How Is Personal data collected?


Data is collected in many different ways. 

Requesting information. Applying for treatments or services. Visiting our website. Creating accounts. Subscribing to newsletters, surveys, promotions. Entering a competition. Contact through social media such as facebook, Instagram, twitter, whatsapp. Emailing. Telephone conversations. Feedback. Filling out consent forms. Direct person conversations and interaction. Correspondence through post. Automated technology interactions provide information about browsing actions. Through other websites employing our cookies. Data through our third parties such as analytical providers, advertising platforms, payment and delivery services. 


How is the data used:


Our company collects your data for many reasons. 

Processing your order and manage your account. Register you to become a customer and receive treatments. Allows you to receive offers, reminders and updates of your treatments and bookings. Allows us to see if you are eligible for a treatment. Enables you to make payments, and for us to collect money owed to us. Allows us to update you with an changes to the privacy policy. Contact you to leave a review. Advertising using photographs to show treatments, procedures and results. Enables you partake in competitions, surveys and leave feedback. Using analytics to improve our service, website and marketing. To administer and protect our website and the company. To allow insurance to be valid.

If you agree, Our Company will share your data with our partner companies so that they may offer you their products and services.

The organisations that will use the data are as follows. Facebook, Instagram, twitter, Later, whatsapp, microsoft and mail chimp for advertising, conversing and promotions. Timley for contact about appointments, bookings, updates and storage. Izettle and paypal for payments. PS express for photograph edits. One Drive, ISO and icloud for storge. Wix and Go daddy for website information.

When Our Company processes your order, it may send your data to, and also use the resulting information from, credit reference agencies to prevent fraudulent purchases.


How data is stored:

Our company securely stores your data for as long as necessary to provide you, as our client our services. Health and safety information will be held for 10 years and will retain your personal data for a minimum of 7 years. Where we have your consent for marketing purposes, we will hold the minimum required data, unless notified that you no longer wish to receive the such information.

Reasons for which we would continue to hold and process your data are as follows. Where processing is a must for a legal claim. Where there is a legal basis, legitimate interest and obligation to continue to process your personal data.

Security measures have been put in place to prevent you data from being accessed, accidently lost or used. We will notify you and any applicable regulator of a breach where we are legally required to do so if there any suspected personal data breaches occur although procedures have been put in place to prevent this.



Our Company would like to send you information about products and services of ours that we think you might like, as well as those of our partner companies. 

If you have agreed to receive marketing, you may always opt out at a later date. When opting out of marketing information, this does not apply to your personal data necessary for your treatment, booking or other transaction. 

You have the right at any time to stop Our Company from contacting you for marketing purposes or giving your data to other members of the Our Company Group.

What are your data protection rights?

Our Company would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:

The right to access – You have the right to request Our Company for copies of your personal data. We may charge you a small fee for this service.

The right to rectification – You have the right to request that Our Company correct any information you believe is inaccurate. You also have the right to request Our Company to complete the information you believe is incomplete.

The right to erasure – You have the right to request that Our Company erase your personal data, under certain conditions.

The right to restrict processing – You have the right to request that Our Company restrict the processing of your personal data, under certain conditions.

The right to object to processing – You have the right to object to Our Company’s processing of your personal data, under certain conditions.

The right to data portability – You have the right to request that Our Company transfer the data that we have collected to another organization, or directly to you, under certain conditions.

If you make a request, we aim to respond within one month. If you would like to exercise any of these rights, please contact us. You will not have to pay a fee to access your person data. However, we may request a fee if excessive, repetitive or clearly unfounded. We also may need to request specific information from you to confirm your identity to access your person data and exercise your rights.


Cookies are text files placed on your computer to collect standard Internet log information and visitor behaviour information. When you visit our websites, we may collect information from you automatically through cookies or similar technology

For further information, visit

How do we use cookies?

Our Company uses cookies in a range of ways to improve your experience on our website, including:

  • Keeping you signed in

  • Understanding how you use our website

What types of cookies do we use?

There are a number of different types of cookies, however, our website uses:

Functionality – Our Company uses these cookies so that we recognize you on our website and remember your previously selected preferences. These could include what language you prefer and location you are in. A mix of first-party and third-party cookies are used.

Advertising – Our Company uses these cookies to collect information about your visit to our website, the content you viewed, the links you followed and information about your browser, device, and your IP address. Our Company sometimes shares some limited aspects of this data with third parties for advertising purposes. We may also share online data collected through cookies with our advertising partners. This means that when you visit another website, you may be shown advertising based on your browsing patterns on our website.

How to manage cookies

You can set your browser not to accept cookies, and the above website tells you how to remove cookies from your browser. However, in a few cases, some of our website features may not function as a result.

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